A professional market analysis serves as a critical foundation for making informed decisions when venturing into new markets. It is essential to research systematically and efficiently to collect reliable data and ensure a solid database. A simple search in search engines is not enough. Our approach is to scrutinize existing facts, perform plausibility checks, and validate our findings with expert opinions and, if necessary, industry interviews.
Research and Consulting
Professional Market Analysis Services for China / ASEAN
A comprehensive market analysis goes beyond mere statistics and bundles the key facts in a structured form to answer relevant questions. Our analyses guide you through data and partial results and culminate in an overall result. Conclusions and recommendations are derived and presented in carefully structured documentation.
Don't hesitate to reach out. We are available for an initial discussion.
Strategy Consulting Services for China / ASEAN
Today, Asia is the epicenter of the world's most dynamic economies. With the establishment of major players in the world, it is becoming increasingly important for medium-sized companies to open up new sales markets in Asia.
China is of great importance for European companies, especially German ones. As one of Europe's largest trading partners, China values its close trade relations with Germany. In 2023, China was Germany's most important trading partner for the eighth year in a row. German products continue to enjoy a high reputation in Chinese society and are often preferred by both consumers and industry despite their higher price.
However, entering the Chinese market is far from easy. Without proper preparation, optimal use of company resources, and a well-planned timeline, your commitment to China is unlikely to be successful.
We specialize in developing workable Asia/China strategies for you that are tailored to your goals. With our extensive experience and expertise, we can help you navigate the complexities of the Chinese market and maximize your chances of success.
Contact us to unlock the potential of Asian markets and propel your business forward.
GO-CHINA Workshop
If you want to kick-start your China business or establish new business relationships, our GO-CHINA workshop is the perfect solution for you. By combining your specialist content with our many years of expertise, this workshop offers a comprehensive and practical insight into your new business field. Together with your specialists and managers, we work out the goals for your China engagement and present you with what we consider to be the optimal approach for achieving your goals.
Prior to the workshop, a non-binding preliminary discussion is necessary in order to adapt to the specific needs of your company.
Before the workshop, we would like to have a preliminary discussion to align with your company's specific needs. The three-stage workshop starts with a brief reflection on your company in Germany and Europe, followed by a collaborative analysis of your goal projects for China engagement. We then guide you through the perfect approach to realize your plans in China, while also providing a time and budget plan as estimation. The estimated time for the workshop is approximately one week (depending on the project) for collaborative work and research. Also, 0.5 to 2 days for result presentations and subsequent discussions.
Our GO-CHINA workshops are tailored to your requirements by providing a customized strategy. If the goals cannot be achieved, we will provide alternative suggestions for achieving success in China business.
Implement requirements and achieve goals!
Accelerate Business Success in Asia with Expert Analysis
Many medium-sized companies from the DACH countries (Germany, Austria, Switzerland) are active in Asia. These engagements often lack proactive integration, attention to legal and economic developments and a focus on the target or home country. Typically, these engagements are only driven by a few individuals and are not integrated into the corporate structure and culture in the home country. However, there is considerable untapped potential in the Asian markets.
This engagement often has the following features:
By creating relevant expert reports that identify opportunities for improvement and outline adjustments, you can enhance your business success in Asia. Our comprehensive analysis and actionable recommendations will help you unlock the enormous potential of the Asian markets.
In order to foster momentum and minimize risks while highlighting opportunities, it is crucial to build evolving structures and maintain closer ties with the parent company. Overcoming linguistic and cultural barriers requires a detailed analysis of the current state of affairs, followed by the development of a common Eurasian approach to effectively achieve goals and meet requirements.
Contact us to unlock the possibilities and propel your business towards enhanced success in Asia.
- International strategic and operational corporate planning
- Corporate concepts and business models
- Adjustment of the corporate strategy for international markets
- Strategic business unit (SBU)
- Positioning in the competitive market
- Support and development of strategic alliances
- International business design
- Support for realignment and restructuring
- Advice on outsourcing strategies
- Advice on investments, companies and mergers
- Support with reorganizations
- Detailed personnel requirements analysis according to organizational areas, specialist groups and target prices
- Support in the recruitment of specialists and managers in Asia
- Building and developing new and innovative HR organizations at the interfaces between Europe/Asia and China
- Further education and training of employees involved in the Asian business
- Further training on business and culture for Asian employees
- Business coaching of specialists and managers in the business context of economy and culture
Preparation of expert opinions
- Operator models and utilization concepts
- Evaluation of insourcing and outsourcing concepts
- Evaluation of cooperation and takeover plans
- Controlling, internal budgeting and reporting
- Evaluation of business concept and business plan
- Cost-benefit, utility value and profitability analysis
- Reorganization and restructuring plan
- Economic analysis of personnel and material costs
Troubleshooting
Despite the initial success of the project in China, problems can arise. The Chinese partners may pull out or the service provided may be poor. If you are not sure how to proceed to achieve your goals, we will support you and help you identify the reasons for the unclear behavior of your business partner/entity.
We specialize in finding solutions to complicated problems and work with your Chinese partners to develop and implement the best plan of action.
Analysis
In order to identify the causes of the problem, discussions and interviews are conducted with internal and, if necessary, external employees and Chinese partners, as well as a review of existing agreements.
Assessment and comparison
Target/actual comparison, assessment of compliance with corporate governance and identification and analysis of specific problem areas
Development and implementation
Once the most effective solution has been found, we implement it on your behalf.
Rest assured that all our activities are treated in the strictest confidence and that we maintain the highest levels of professionalism and discretion.
Rest assured that all our activities are treated in the strictest confidence and that we maintain the highest level of professionalism and discretion.
Contact us for a confidential conversation. Trust in our expertise to help you overcome challenges, find effective solutions, and achieve success in your business endeavors in China.